The people likely to succeed in Interactive Media will be multi-skilled, able to move comfortably from one medium to another, and with the ability to go on learning, adapting quickly to new software packages and business developments as they arise. As interactive media products become more sophisticated, the boundaries between interactive media and other forms of digital media and software products is becoming more blurred. The industry generally seeks graduate-calibre recruits, with the subjects studied frequently being less important than the quality of the person.

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