Matt Jones is the Brand Engagement Manager EMEA at Research in Motion (BlackBerry). He also owns Giant Ventures, which worked with BlackBerry on the sponsorship of the Ibiza Rocks music event. He took some time out to have a quick chat with icould about his career.
Tell us about the job you’re doing now?
I currently work as the Brand Engagement Manager at Research In Motion. This involves me encouraging people to get involved in the BlackBerry brand. It can be anything from shooting a TV commercial and using social media, to flying around the globe to build relationships with companies such as Coca-Cola and Amnesia.
What is the biggest challenge?
The aim of my job is to ensure that BlackBerry is an aspirational brand and work with our audience to make sure we are continuing to do this. Visiting Ibiza and working with Amnesia nightclub is not only an exciting aspect to my role but also a vital partnership. Working with organisations such as this helps us to engage with our audience both in the UK and the rest of Europe. It also allows us to offer BlackBerry customers some great perks when visiting Ibiza!
What is the most exciting aspect of your work?
My role allows me to do what I want to do. I have my own business as well as my role within BlackBerry, this gives me the chance to meet many new people. I am constantly exploring and opening up new opportunities.
I could be sitting next to someone on a plane who could turn out to be an important part of where I go next. It’s important to talk to people and make the most of every opportunity.
What do you know now that you wish you had known earlier in life?
That’s a tricky one, but I would say that one of the most important things is realising that things never quite happen as quickly as you’d like them to. It’s important to go slow and enjoy the pace.
It’s also good to remember that making mistakes is fine! The more mistakes you make in younger life, the more you’ll learn the fewer mistakes you’ll make in the future.
Would your classmates from school be surprised at what you’re doing now?
Probably not! I was never someone who had to work particularly hard at school and this was down to having great relationships with my teachers. This helped me to achieve more by remembering that it’s just as important to be nice and put effort into building relationships as it is to put your head down and study. Feeling comfortable to ask for an extension on your coursework and knowing you’ll get it, is a great thing!
I always enjoyed Business Studies and Product Design at school but when studying them at A-Level, I fell ill with mumps and then Glandular Fever spending lots of time in hospital. So I decided instead to not follow a traditional university path and set up my own paparazzi business in Marbella.
What’s your desert island essential that you couldn’t do without?
Other than my BlackBerry, (just to be clear, Matt’s desert island is one that is idyllic and full of luxuries – and not a shore that he was washed up on after a shipwreck) I would probably take my best friend!
Where do you see yourself in 5-10 years?
I’m enjoying the journey right now, soaking in all that I can learn from it but I think for the future it would be great to have an organisation that runs itself, letting me continue to enjoy the creative and adventurous side of things, but other than that – no plans!
For more information about careers at Research In Motion visit http://www.rim.com/careers/