Chief Strategy Officer
Hyperjar Ltd (Fintech)

print
info Issues viewing the video?

00:00:06:20 – 00:00:08:01
My name is Chris.

00:00:08:01 – 00:00:11:13
I work in a business called Hyperjar, which is a financial technology

00:00:11:13 – 00:00:13:19
business, a fintech. We build apps.

00:00:13:19 – 00:00:16:09
My job there is CSO – chief strategy officer,

00:00:16:09 – 00:00:20:02
which is a kind of jack of all trades, master of none job.

00:00:20:22 – 00:00:23:00
It means I’m involved in business planning.

00:00:23:00 – 00:00:26:23
So investor outreach, hiring, resourcing

00:00:27:23 – 00:00:33:00
work with the product team on a sequence for the roadmap but heavily involved in brand and marketing.

00:00:33:19 – 00:00:35:12
Thinking back to school – I was lucky.

00:00:35:12 – 00:00:38:23
I had a good education, went to a grammar school in Manchester.

00:00:39:13 – 00:00:41:09
My thing was languages at school.

00:00:41:09 – 00:00:45:02
So did languages at A-level took that through to university,

00:00:45:02 – 00:00:47:13
but never thought too much when I was there

00:00:47:13 – 00:00:50:03
about what I was going to do with it, what my work would involve.

00:00:50:23 – 00:00:55:11
I spent about a year after graduating just finding my feet, really.

00:00:55:11 – 00:01:00:14
I started about 20 years of working in an area of consultancy where you’re doing

00:01:01:15 – 00:01:04:10
social research and cultural analysis.

00:01:04:18 – 00:01:07:04
I thought we could we could build this company up,

00:01:07:14 – 00:01:09:14
and then it suddenly got shut down by the owners,

00:01:10:01 – 00:01:11:18
really not through any fault of that team.

00:01:11:18 – 00:01:14:18
I realized that I didn’t ever want to work for a company again

00:01:14:18 – 00:01:17:19
where I didn’t personally know the owner or was the owner.

00:01:18:13 – 00:01:22:08
I became very cynical about

00:01:22:08 – 00:01:24:23
large ownership organizations

00:01:24:23 – 00:01:28:22
and realizing that you’re just you’re just a financial revenue line

00:01:28:23 – 00:01:31:08
to those guys and then at that point,

00:01:32:00 – 00:01:34:09
a friend of mine had this idea

00:01:36:02 – 00:01:37:22
for a fintech, which is what I’m doing now.

00:01:37:22 – 00:01:39:20
And he said, Look, come and talk to us about this.

00:01:39:20 – 00:01:42:01
We need some – there are only three of us at the moment.

00:01:42:01 – 00:01:44:16
We’re all bankers or engineers.

00:01:44:16 – 00:01:47:01
We need someone from a consumer marketing background

00:01:47:10 – 00:01:49:18
because we’re thinking about what this business is going to become.

00:01:51:03 – 00:01:51:15
My favourite

00:01:51:15 – 00:01:54:17
part of it is it’s a very focused, operational business.

00:01:54:17 – 00:01:59:20
My previous career was in consulting lots of diversity, but no real output,

00:02:00:07 – 00:02:03:08
whereas with this we’re building something I can see things change every day

00:02:03:08 – 00:02:06:20
in product terms, users, relationships we have with merchants.

00:02:07:09 – 00:02:10:09
The frustration, if I have one, is that it’s very single minded.

00:02:10:09 – 00:02:12:10
So you just thinking about one thing all the time

00:02:12:10 – 00:02:14:15
obsessively, you’re working with obsessive people.

00:02:14:16 – 00:02:15:07
So, yeah,

00:02:15:07 – 00:02:18:23
weirdly, they’re probably the same thing, the great things and the bad things.

00:02:20:04 – 00:02:21:21
You’ve got to be very adaptable.

00:02:21:21 – 00:02:24:19
You can’t be the kind of person who needs a routine, is very rigid.

00:02:25:08 – 00:02:28:17
You’ve got to be OK with surprises, sometimes good, sometimes bad.

00:02:28:17 – 00:02:30:00
I think you need to be resilient.

00:02:30:00 – 00:02:31:08
There are more ups and downs

00:02:31:08 – 00:02:34:23
than you would get in a typical salaried job or in a larger company.

00:02:35:22 – 00:02:38:14
So don’t get too worried when you have a bad week

00:02:38:14 – 00:02:40:22
and don’t get super excited when things are going great

00:02:40:22 – 00:02:43:11
because those things are both generally exaggerations.

00:02:44:11 – 00:02:47:08
Looking back to when I was 18, 19, whenever, I think,

00:02:48:10 – 00:02:50:19
don’t worry too much about money,

00:02:50:19 – 00:02:54:10
it’s important and it’s really useful, and it can solve lots of problems.

00:02:55:03 – 00:02:58:06
But I think the key thing is to find something that you’re good at

00:02:58:11 – 00:03:01:14
that you really like doing and where you can make a living, doing it,

00:03:01:14 – 00:03:03:19
there’s some sort of opportunity or market for it.

00:03:03:22 – 00:03:04:21
It’s that mix of like what

00:03:04:21 – 00:03:08:23
you really like, what can you do and what is there a job market for?

 

“Don’t get too worried when you have a bad week and don’t get super excited when things are going great because those things are both generally exaggerations.” Chris works in a Fintech – a financial technology company – and enjoys the pace of change.

After a languages degree, he went on to work in social research and cultural analysis. When the company he worked for shut down, an opportunity arose to join a friend working in a start-up.

To watch with captions: press ‘play’ and then select the ‘Subtitles/closed captions’ icon at the bottom right of the YouTube player.

More information about Marketing and sales directors

?
ÂŁ82,680
average salary

The UK average salary is ÂŁ28,758

?
37
average weekly hours

There are 37.5 hours in the average working week

?
36%  female 
64%  male 

The UK workforce is 47% female and 53% male

Future Employment

Future employment?

Description
? Marketing and sales directors plan, organise and direct market research and formulate and implement an organisation’s marketing and sales policies.
Qualifications
Entry is generally via career progression from related occupations (e.g. Marketing Manager, Sales Manager). Entrants to the professional qualifications of the Chartered Institute of Marketing require GCSEs/S grades, A levels/H grades, a BTEC/SQA award, a degree or equivalent qualification and/or relevant experience.
Tasks
  • Liaises with other senior staff to determine the range of goods or services to be sold;
  • Discusses employer’s or clients’ requirements, plans and monitors surveys and analyses of customers’ reactions to products;
  • Examines and analyses sales figures, advises on and monitors marketing campaigns and promotional activities;
  • Controls the recruitment and training of staff;
  • Produces and/or assesses reports and recommendations concerning marketing and sales strategies.
Employment by region
?
Top 10 industries for this job
?
Computer programming, etc 21623
Head offices, etc 18330
Legal & accounting 17259
Wholesale trade 16671
Advertising, etc 12705
Real estate 8586
Telecommunications 7675
Employment activities 7245
Publishing activities 6863
Retail trade 6617
Employment status
?
Skill importance
?

From personal careers advice to finding work, see our round-up of
useful websites to help you on your way

Explore more videos by: